How to attract the right artists and create sustainable curator momentum
1. Focus on One Genre or Scene
Broad playlists attract random submissions. Niche playlists attract artists who genuinely fit.
Tips:
- Choose a specific genre or subgenre (e.g. melodic house, Midwest emo, chill trap)
- Avoid mixing unrelated sounds in the same playlist
- Use consistent tags, descriptions, and branding to reinforce the niche
2. Accept Requests Strategically
The quality of your network is determined by who you let in.
Best practices:
- Only accept artists who clearly match your playlist’s sound
- Review their profile before accepting
- Say no to generic or low-effort requests — it protects your brand
3. Be Active and Consistent
Artists trust curators who stay active.
Maintain your network by:
- Keeping your playlist Boosted
- Updating the playlist regularly
- Reviewing submissions weekly
Active curators appear more in Feed and Explore, bringing in more request traffic.
4. Offer a Great Experience
When artists feel respected and heard, they refer others.
Simple ways to build trust:
- Respond to submissions (even when skipping)
- Keep your playlist fresh and consistent
- Use your profile to clearly explain what you’re curating
5. Let Word-of-Mouth Work for You
Once you build a reputation for quality curation and fair submission handling, your network will start growing on its own.
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